How to Start a T-Shirt Business in 2022: What You Need to Know Before the Launch

Sep 01, 2022

Why should you partner with a reputable screen printing company?

Man printing custom made t-shirt using screen printing method - starting t-shirt business.

Have you dreamed of starting a t-shirt business but don't know where to begin? At 20 Days Screen Printing, we understand some of the challenges you might face in setting up a t-shirt line. Our tailor-made solutions help you overcome these issues and pave the way for your success. Continue reading to gain insights into starting a t-shirt business and the benefits of outsourcing screen printing. 


How to Start a T-Shirt Business


If you intend to venture into the t-shirt business, it is not unusual to wonder how to start a graphic tee business. Well, here are the steps you should follow:


Step One: Select a Niche


Choosing a good niche allows you to set up a successful t-shirt enterprise. You must know that lucrative niches are pretty saturated in 2022. Therefore, you should strive to give your prospective customers an outstanding product. 


Do a bit of due diligence before selecting your niche. Peruse through online stores and brainstorm t-shirt concepts for your business. Write down the ideas you find impressive and use them to choose your niche. 


Step Two: Conceptualize Your T-shirt Design


Setting yourself apart from your competitors is essential when you want to start a shirt line. Doing so requires you to conceptualize unique t-shirt designs. You can do a bit of research about consumer preferences before coming up with your designs. 


If you need help coming up with a design that looks beautiful screen printed on a tee, partner with a graphic designer specializing in apparel design. At 20 Days, we have an in-house graphic design team that can virtually hold your hand through the entire design process until you have a graphic or logo you love. Ask about our "T-shirt Line" service!


Step Three: Get a Permit


If you intend to set up a t-shirt business, the last thing you want is to clash with the relevant authorities. You should ensure that you acquire all pertinent permits and register your business. Remember that different states have different business registration requirements. 


When starting a tee shirt line, you must know that different business entities exist. You can choose between an LLC, sole proprietorship, S-corporation, partnership, C-corporation, or limited partnership. 


Step Four: Outsource Screen Printing


After navigating all legal hurdles, you should consider outsourcing screen printing to a t-shirt printing company. If you are a business that is based in the United States, 20 Days Screen Printing has your back. 


We have served customers in every state across the country, but we love working with our friends and neighbors all around Lake Lanier. We pride ourselves on helping local businesses in the Greater Atlanta region grow by facilitating their screen printing production.


Step Five: Marketing


This step involves marketing your products. You can develop a marketing strategy to reach your target customers easily. For instance, a digital marketing strategy is ideal for targeting young consumers. 


If you choose more than one marketing strategy, you should set aside a marketing budget. Your marketing strategy should increase brand recognition in your target market. 


Step Six: Decide Between a Physical and Online Store


Once you develop a marketing strategy, your products have to reach your target customers one way or the other. You can choose to set up a brick-and-mortar store or an online store. You must know that each retail strategy has its pros and cons. 


Physical stores allow customers to have an in-person buying experience. Nonetheless, they require significant startup and operating costs. To reach a broader customer base, you also need to set up brick-and-mortar stores in multiple locations.

Online stores do not allow customers to have a feel of the product they are purchasing. Nonetheless, they are less costly to set up and run. Also, online stores have significantly greater market reach. 


Why You Should Outsource Your Screen Printing


When you start a shirt line, you want your business to succeed at the first trial. There is no better way to achieve this objective than to outsource screen printing to a t-shirt printing company that has decades of experience so you can confidently stand behind your brand and provide the highest quality product on the market. Don't waste time and money and risk having unhappy customers by trying to learn screen printing as you grow.


Outsourcing your screen printing also gives you more time to market your products. Also, it allows you to remove yourself as the bottleneck in your business, providing more time to spend with family and friends without sacrificing the quality of life as you grow and scale your business.


Additional benefits of outsourcing include faster turnaround, greater scalability, and guaranteed production. But most importantly, you can be assured of high-quality products because professionals do the work, potentially preventing negative reviews.


Why Choose Us


When it comes to commercial screen-printing, 20 Days Screen Printing is the undisputed market leader. You should use our t-shirt line service because we offer you unmatched scalability. We accept orders of at least 24 t-shirts and can print approximately 15,000 pieces every day. 


We have upgraded to a larger building with state-of-the-art screen printing equipment. The upgrades allow us to screen print roughly 350,000 items every 30 days. We offer end-to-end design services, working with you from concept to creation. 


We also provide consulting services for those starting a t-shirt business. Our in-house graphic designer helps you cultivate your brand. 


If you want to venture into the lucrative t-shirt business, you need a reliable partner. At 20 Days Screen Printing, we understand that starting a t-shirt line can be capital-intensive. We are a t-shirt printing company located at 335 Brogdon Rd, Suwanee, GA 30024. Suwanee is in Gwinnett County, just north of Atlanta. 


You can partner with us for reduced startup costs and a faster turnaround. We have over 25 years of experience serving over a thousand clients. So, reach out to us today for all your screen printing needs!


Bottom Line


If you are looking for a Suwanee screen printer, you need not look further. 20 Days Screen Printing offers you end-to-end professional screen printing services to actualize your t-shirt line fast and stress-free. So, call us today for screen printing, consulting, and graphic design services. 

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